Produce an identity for the 2017 Leeds Arts University Freshers.
Background / considerations (contextual features of the brief - personality, history, style, etc.)
Take into consideration the message the SU wants to communicate to the new students and how they will interpret the SU through the Freshers identity.
Within the design try to communicate that the SU is: relevant, inviting, approachable, student centred and exciting.
Deliverables (what items are to be designed/made)
-A logo to be used for all Freshers material and events throughout the period, include style guidelines
Deliverables (what items are to be designed/made)
-A logo to be used for all Freshers material and events throughout the period, include style guidelines
-An informative information welcome guide/pack that will include all the information new students will need for their enrolment and first few weeks at university
-Freshers merchandise, tote bag, t-shirts, stickers, events listing poster
-Digital banners that can be used for Facebook, Twitter, the SU website and the student resource hub
-Mesh roll banner for main events
Mandatory requirements (essential requirements that must be followed)
Mandatory requirements (essential requirements that must be followed)
Ensure the tone of voice in the design is friendly and not insulting and is respectful to new students. Nothing offensive to be included in the design.
No comments:
Post a Comment