Content in any publication is important as a good design will follow the publications content. The design decisions will be informed by information being held which is where successful designs originate from. The essay encourages to think of the content as inspiration for it's form.
"Ideally, all books start with a question." I need to think about; who will read my publication? Who will be interested by my publication? The target audience is a huge benefactor when planning a publication and it is key to think about what will attract them. this leads to planning the publications content which is what will attract the audience.
It also talks abut the division of design and production and the variation of control. The designer and publisher are two different people and so will have two different ideas. It is a factor to think about when planning my publication, however won't have as much impact on me as I will be the one publishing it as well.
However I will be restricted in terms of publishing as a single publication would cost a lot to go to a professional printer and I am limited to the resources within college. It also talks about printing size ethics, and how important it is to think about the most effective way to use a printer and achieve the shape you want depending on what capacity the printer has and without producing too much wasted stock. The essay says how important it is to think about all these restrictions, but use restrictions to advantage. Use these restrictions to create a page layout and organise the information.
"Rethink the form, rethink how information can be organised, rethink the editing, propose alternative directions." At the end of it all, it is important to go the extra mile and let your imagination create a variety of ideas.
No comments:
Post a Comment